Legal
Privacy Policy
Last updated: 25 April 2026
This Privacy Policy explains how DianaDesignLab LTD collects, uses, stores, and protects personal data when you visit this website, join a free resource, buy a digital product, join a community, or contact us.
Who We Are
DianaDesignLab LTD is a private limited company registered in the United Kingdom. For data protection purposes, DianaDesignLab LTD is the controller of the personal data described in this policy.
You can contact us about privacy at hello@dianadesignlab.co.uk.
Personal Data We Collect
We may collect information you provide directly, including your name, email address, purchase details, account or community details, messages you send to us, survey responses, testimonials, and marketing preferences.
We may also collect technical information when you use the site, such as your IP address, browser type, device information, pages visited, referral source, and approximate location derived from technical data.
If you buy a product, payment information is handled by our checkout and payment providers. We do not intentionally store full card details on this website.
How We Use Your Data
We use personal data to:
- deliver free resources, digital products, courses, and access links;
- process purchases, confirmations, receipts, and customer support;
- send marketing emails where you have opted in or where the law allows;
- improve the website, offers, content, and customer experience;
- protect the site, prevent misuse, and keep business records;
- comply with legal, tax, accounting, and regulatory obligations.
Our Legal Bases
Under UK data protection law, we rely on different legal bases depending on the activity. These may include performance of a contract, consent, legitimate interests, and compliance with legal obligations.
For example, we use contract necessity to deliver a product you purchased, consent for certain marketing sign-ups, legitimate interests to improve and protect the business, and legal obligation where we must keep financial records.
Marketing
If you join a free resource, waitlist, newsletter, or purchase a product, we may send helpful emails about DianaDesignLab offers, education, updates, and related resources. You can unsubscribe at any time using the link in our emails or by contacting us.
Cookies, Analytics, and Embedded Content
This website may use cookies or similar technologies to keep the site working, understand performance, improve content, and support embedded services such as video players, checkout tools, social platforms, or community links.
Third-party platforms such as Kartra, MailerLite, Skool, Loom, Facebook, Instagram, YouTube, Google, email platforms, analytics providers, and payment processors may process data under their own privacy policies when you interact with their tools or websites.
Who We Share Data With
We only share personal data where needed to operate the business, deliver services, comply with the law, or protect our rights. This may include checkout and payment providers, email marketing providers, course or community platforms, website hosting providers, analytics tools, professional advisers, and legal or regulatory authorities where required.
We do not sell your personal data.
International Transfers
Some service providers may process data outside the UK. Where this happens, we take reasonable steps to ensure appropriate safeguards are in place, such as adequacy decisions, standard contractual clauses, or equivalent protections required by law.
How Long We Keep Data
We keep personal data only for as long as needed for the purpose it was collected, including to deliver products, provide support, resolve disputes, maintain business records, and meet legal, tax, and accounting requirements.
Marketing data is kept until you unsubscribe or ask us to remove it, unless we need to keep limited information to respect your opt-out request.
Your Rights
Under UK data protection law, you may have rights to access, correct, erase, restrict, object to, or receive a copy of your personal data. You may also withdraw consent where processing is based on consent.
To exercise your rights, email hello@dianadesignlab.co.uk. We will respond to privacy requests as required by applicable UK data protection law.
Security
We use reasonable technical and organisational measures to protect personal data. No website, platform, or transmission method is completely secure, so we cannot guarantee absolute security.
Children
DianaDesignLab products and services are intended for adults and are not directed at children under 13. If you believe a child has provided personal data to us, please contact us.
Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new last updated date.